EarthLink Courts Customer Creativity with “Put an Old Phone to Rest” Video Contest

Humor and cash are both great ways to capture attention, and EarthLink’s recently launched “Put an Old Phone to Rest” customer video contest, running now through the end of 2012, capitalizes on both! Grabbed your interest? This fun, innovative contest with a $4,000 cash prize is open to any EarthLink customer that purchased a new NEC phone system or Hosted Voice service in 2012. Customers are asked to create and submit a short video that depicts how they disposed of their old phone system and state that they upgraded to EarthLink Business Hosted Voice service or purchased a new NEC phone system.

“We want this contest to be a truly unique way for our customers to showcase their creativity and really have fun expressing their excitement about how Hosted Voice or their new NEC phone system have changed their workday for the better,” said Mike Walczak, EarthLink Product Marketing Manager. “It’s also a terrific team-building opportunity for businesses, as it stresses collaboration and innovation without requiring much time or special expertise. We’re hoping to receive some quirky, original entries that really make us laugh.”

To get the creative juices flowing, EarthLink’s marketing team created a sample video to show how easy it is to take an idea from concept to reality. The team shot the footage using an iPhone® and edited it using iMovie®, but other phones or editing software can work just as well. No sophisticated equipment or expertise is needed, just a willingness to throw caution to the wind and have some fun with your colleagues.

On January 15, 2012, a panel of 5 EarthLink judges will view all submissions and select a winner based on creativity and humor. The customer that submits the winning video will receive a $4,000 prize. The winning video and other submissions will be featured on the EarthLink Business website and via social media.

Who knows? Maybe you’ll take home the cash, bragging rights, and provide your company with extra publicity to boot!

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