Mobile Websites: Do I Really Need One?

If you’ve got a business of any size (even if it’s just you at home), I probably don’t have to convince you that you need to build a business website at your own domain name.

Your customers expect you to have a website to consider you a legitimate business.

That’s why we started offering our web hosting services way back in 1995. But a lot has changed in those 18 years. Just having a website isn’t enough for many businesses.

Most businesses also need a mobile website.

If you’re wondering why, remember the immortal (if apocryphal) words of the notorious bank robber Willie Sutton. When asked why he robbed banks, Sutton is said to have responded, “Because that’s where the money is.”

That’s a pretty concise summary of why you need mobile site for your business. More and more, mobile is where your customers are. And if that’s where your customers are, that’s where your money is.

Our Mobile Planet - study of smartphone usage and need for mobile websitesConsider these stats from a 2012, Google-sponsored study of smartphone usage called Our Mobile Planet (PDF):

  • 96% of smartphone users have researched a product or service on their device
  • 94% of smartphone users look for local information on their phone
  • 90% purchase, contact the business or take another action after local research
  • 66% access the Internet every day on their smartphone
  • 57% search on their smartphones every day
  • 37% have researched on their smartphone and then purchased on a computer
  • 35% have made a purchase on their phone
  • 32% have researched on their smartphone and then purchased the product offline

That’s a lot of money to leave on the table.

Also consider that smartphone penetration is still growing and 31% of smartphone users expect to make even more mobile purchases in the future.

That’s why most of our web hosting plans and all of our ecommerce hosting plans include a mobile website with click-to-map and click-to-call functionality. Because we don’t want you to miss out on the ever-growing mobile market of smartphone and tablet users.

These are the EarthLink Web Hosting plans that include a mobile-optimized website:

 

 

How to Get EarthLink Email on Your Android Smartphone

How to add EarthLink email to Android phone.If you have EarthLink high-speed or dial-up Internet access, you also get EarthLink email (up to 8 addresses with automatic spam and virus protection and other features).

Today we’ll show you how simple it is to use your EarthLink email on your Android phone.

At home, you may log on to Web Mail to get your email. On the go with an Android smartphone, you could also access the mobile version of Web Mail by going to https://m.webmail.earthlink.net/ with your phone’s web browser.

But it’s also easy to set up your Android’s built-in email app to use your EarthLink email.

Here’s a walk-through using the Samsung Galaxy S3 as an example (other Android phones will have similar steps and setting information but some details will be different). See our previous posts if you want to add EarthLink email to your iPhone or iPad.

  1. Locate the Email app on your Home screen (you may need to scroll if you don’t see it right away).
  2. Tap on the Email icon to open the email app.
  3. Press the options menu to the left of the Home button.
  4. Select Settings from the list that pops up.
  5. At the top of the Settings page, click the plus sign +.
  6. Under Choose an account to set up, tap Others.
  7. Enter your EarthLink email address and password (tap the Show password checkbox if you want to make sure you entered your password correctly.
  8. Tap the box next to Send email from this account by default if EarthLink will be your primary email account on the phone.
  9. Tap the Next button to have your phone attempt to add email server settings automatically (if that doesn’t work you may need to go back to this step and choose Manual setup).
  10. Confirm or change the default settings for how often you want to check for email, if you want to be notified, etc. Tap Next when you’re done.
  11. You should get a confirmation that your account is set up. You can now choose to give the account a name (otherwise it will just be listed as your email address) and choose how your name will be displayed on outgoing messages (if you don’t change it, your username will be displayed by default). Tap Next when you’re done.
  12. Tap Done with accounts at the bottom of the screen.

 Entering Email Settings Manually

  1. If step 9 above does not work to set up your phone automatically, you should choose Manual setup and then continue following these steps.
  2. Tap on POP3 account.
  3. Enter your full EarthLink email address as your User name and enter your email password.
  4. Enter pop.earthlink.net in the POP3 server field.
  5. In the Port field, enter 110.
  6. Tap on the Delete email from server field and choose When I delete from Inbox.
  7. Click Next to confirm your incoming server settings.
  8. Under SMTP server, enter smtpauth.earthlink.net.
  9. In the Port field, enter 587.
  10. Tab the Require sign-in box.
  11. Confirm your User name (should be your full email address) and password.
  12. Tap the Next button.
  13. Confirm or change the default settings for how often you want to check for email, if you want to be notified, etc. Tap Next when you’re done.
  14. You should get a confirmation that your account is set up. You can now choose to give the account a name (otherwise it will just be listed as your email address) and choose how your name will be displayed on outgoing messages (if you don’t change it, your username will be displayed by default). Tap Next when you’re done.
  15. Tap Done with accounts at the bottom of the screen.

The New BlackBerry: Can It Recapture Its Old Magic?

These days, we know you access the Internet with more than just your home high-speed or dial-up connection.

It’s a smartphone world. So here’s the latest smartphone news.

New BlackBerry Z10 smartphone with new BlackBerry 10 OSRIM (you remember them, right, the company behind of the once-dominant BlackBerry) has rebranded itself to (you guessed it) BlackBerry.

And they have a new operating system: the BlackBerry 10.

And two new phones: the Z10 and the Q10.

The struggling smartphone maker is hoping all these changes add up to a new lease on life and a revival of their fortunes.

RIM once had almost 45% of the U.S. smartphone market, but their share has dwindled down below 10%, well behind Android and Apple.

Are the changes too little, too late? Are the new OS and new phones good enough to win back customers?

According to the HuffingtonPost.com, the BlackBerry Z10 Is A Good Attempt.

Wired.com’s Gadget Lab thought “the software and hardware are up to the task. BlackBerry has done a solid job building an OS and phones people will actually use because they want to, not because their corporate IT departments say they have to.”

Gizmodo.com offers a side-by-side look at how the new BlackBerry Z10 stacks up the competition.

What do you think? Will the new BlackBerry lineup be successful? Do you think you’ll try one?

As always, let us know what you think.

Protecting Your Privacy…Before You Travel

Going somewhere?

Whenever you do travel, chances are you’ll be taking some technology with you to make life away from home easier and to help you stay connected. But both traveling and technology have risks associated with them, including privacy risks.

In this post, we’ll discuss some of the most common privacy risks and ways you can help protect yourself before you leave. Then you can read our part-2 post with tips to protect your privacy while you’re traveling.

Tech Tips to Prepare You to Travel Safely

1. Watch What You Say on Social Media: It’s vacation time! So you may be tempted to blast out to all your friends and followers that you’re heading out of town… but think again. Unless you have a restricted network that includes only close friends and family, posting an “I’m out of the country for 2 weeks” message on Facebook and Twitter can be an open invitation for someone to try to break into your empty home.

2. Decide What’s Truly Essential: If you don’t really need to bring a laptop, don’t. Not only do you risk losing these important items on the road, but the sensitive personal information they contain is more vulnerable out in public. And if you are travelling internationally, it is possible you may encounter border crossings where your computer is actually searched.

3. Password-Protect or Encrypt All Devices with Personal Information: As noted above, information on your devices is at more risk when you are on the road. So plan ahead. Before you go, make sure the devices themselves are password-protected, with more than the easiest-to-guess passwords. You may also want to encrypt folders or drives on your laptop that have particularly sensitive information, such as medical or financial documents.

4. Back Up Your Data: It’s smart to back up your computer all the time, but travelling should give you extra incentive. Losing your laptop and having to replace it is bad enough. Losing all your data and not being able to replace it can be catastrophic. You can back up your laptop to an external hard drive at home, or use a convenient online service such as EarthLink Online Backup to back up multiple devices and have remote access to all your files.

5. Set up Tracking on Your Devices: Should your phone, tablet, or laptop unfortunately disappear, you’ll be more secure if you have previously installed security software to track it down and wipe sensitive information remotely if necessary. iPhone, iPad, and Mac users should make sure they have the free Find My iPhone app installed and set up. There’s a link to setup instructions from the login screen of the app on iPhone and iPad. On your Mac, go to System Preferences, click iCloud, then click the Find My Mac checkbox and confirm you want to track your Mac. Android users have several free options including Norton Mobile Security with the Norton Anti-Theft Plug-In and Webroot SecureAnywhere Mobile. For PC laptop tracking, Prey is a free, open-source option. Lojack for Laptops theft recovery software offers subscriptions starting at $30/year (as of 2/15/12).

Be smart about your privacy. And bon voyage!